ZoomInfo Recruiter
ZI Recruiter is a part of the ZoomInfo Product Suite. The product helps recruiters find and connect with potential candidates.
WHAT is the problem?
Recruiters struggle to identify and target the right candidates who have experience in specific companies and job functions.
WHY is this important?
Because inefficient targeting leads to wasted time, low response rates, irrelevant outreach, and missed opportunities to connect with qualified candidates.
HOW does our solution address this?
An interactive org chart & a comprehensive search that enables recruiters to easily explore companies, identify relevant job functions, and find the right candidates
MY ROLE & Contributions
UX Design Lead for search and company details page; drove discovery and design for the beta launch, resulting in a successful market release.
Led design sprints and produced user flows, wireframes, and interactive prototypes to define key experiences.
Collaborated with engineers, designers, and PMs in an agile process to deliver feedback-driven solutions.
WHO are our users?
Recruiters
Who are going to use Search & Org Charts?
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Agency Recruiters
Fast Paced Environment
Aggressive, cold-calling, sales-style mindset.
Highly incentivized a outreach and/or placement volume. When searching, boolean searches and criteria like industry and job title matter most
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Executive Recruiters
Tightly partnered with business partners like executives, C-suite and board members seeking to fill leadership roles (VP and above).
Prefer email as a channel and their list of target companies is heavily curated and/or intuitive
When searching, they generally focus on relevant job titles at similar or competitive companies.
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Corporate Recruiters
Prefer calls, comfortable with work contact info, more time targeting and searching
Carefully consider dimensions of ideal target companies
More time searching to get to a smaller set with a high close rate
Deeply invested in the nuances of each position
MEASURING SUCCESS
Adoption
12 new client organizations signed up at launch; target 20% MoM growth in new clients.
1,200 active org chart users at launch; maintain at least 80% active users per client organization in the first 3 months.
Egagement
≥70% of active users generate or interact with org charts at least once per week.
Average of ≥2 logins per week per active recruiter.